Professional search engine optimisation Company - Affordable web site SEO services. Complete blog on search engine optimisation and marketing by expert in the industry. Contact for web site search engine optimisation services get free reports on SEO overview.

Thursday, November 12, 2009

Google Webmaster Central Updates

As discussed earlier in my previous posts the google webmaster central tool is the most useful tool for webmaster. It is the tool that provides the all type of information within one login. Recently google added more features to the webmaster central keywords and its posted in official google webmaster central blog as Post Halloween treat for webmasters.

Keywords interface now lists keywords list which is updated daily providing details of how often a keyword is found and also displays URLs that contain that specific keyword. List of URL will be displayed when you click on that keyword. Apart from this the keyword significance column also compares the keyword frequensy with the most popular keyword for your website.

To know more login in to your google webmaster central account.

Tuesday, October 06, 2009

Search engine optimization tips for beginners

Getting a website in top is a thing that every webmaster would love to achieve. Achieving top rankings for your favorable keywords is not a very difficult task but its hard to decide from where to start with and it may land you it totally different part of the globe if you doesn’t follow the webmaster guidelines set by major search engines for webmasters and search engines optimization experts or companies. In this article I am posting few search engine optimization tips for beginners but these tips are equally beneficial for any SEO professional.

1. Don’t purchase new domains: If you are trying to get your website ranked in engines and so far you don’t have any substantial success, then don’t try to go and try your luck in new domain. Reason here is that search engine give value to the age of the domain and hence it’s recommended to try figuring out things that may be hurting your website’s reputation over search engines. However there may be circumstances when you may need to start new domain under such situation using permanent redirect to your new domain is recommended to minimize the loss of traffic from search engines.

2. Do extensive keyword research: Spend good amount of time in keyword research and go in as much detail as you can while researching keywords. Don’t select keywords that can bring traffic but brainstorm keywords that can bring you sales. Over years of experience in search engine marketing I have seen that lots of keywords bring you traffic but there are couple of keywords that can bring business, revenue for you. Thus analyze your website traffic to shortlist the keywords that bring you business. Ranking at the top of search engines for these keywords make the actual difference.

3. Use different title and meta tags: Each page of your website needs to have unique title and meta description tags. Your title tag should contain important keywords included in the content of your web pages. One more important point to be taken care is that it’s the title tag of a webpage that will prompt any visitors to click your website at search engine result pages.

4. Don’t over optimize: Never optimize your website rather optimize for your targeted audience. This is one of the common instructions by all major search engines for webmasters.

5. Write Search engine friendly code: Make you website code search engine friendly by preventing excessive use of images, flash, java script menus or links. Use alt and title attributes and images and links. Validate your website HTML, XML and CSS.

6. Use webmaster tools: Evaluate your SEO campaign by using tools like google analytics, webmaster central, yahoo site explorer etc. These tools are very much helpful for webmasters in their SEO campaigns.

7. Get quality links: All of us know off-page optimization is very crucial part of any SEO campaign however only quality links count and contribute to your website’s PR and search engine rankings. Any off-page activity, be it link building, social media marketing, directory submission etc. take care of quality always.

Article Source: The SEO Marketing

Monday, October 05, 2009

Yahoo goes - Y!ou - More Personalized yahoo

The new mission statement of the company - Yahoo! Puts Its Focus on "Y!ou" speaks of the focus on people. So will there be any new features added in yahoo for the above mentioned mission statement. Yes it means:

- You can add your access your favorite content through the Yahoo! frontpage on any screen from a single Web location.

- Yahoo! Mail now offers simpler photo sharing, editing and easy access to helpful and productive apps.

- Yahoo! Search has been updated today to make Web search results more relevant and meaningful.

- High-quality video calling has been added to Yahoo! Messenger for instant connections with friends and family.

- You can also continue your internet experience on your mobile phone browser through Yahoo!'s new mobile homepage. And if you are the experimental kinds try out the Yahoo! for mobile, Yahoo! Finance, Yahoo! Fantasy Football, Yahoo! Messenger and Flickr.

The brand campaign was launched in United States on September 28 and starts in India and United Kingdom on October 5 and will extend into 2010. It will reach major and emerging markets worldwide, including Brazil, Canada, France, Hong Kong, Indonesia, Korea, and Taiwan.

Read full story at: Yahoo News

Monday, September 21, 2009

Alexa Rank Simplified

Adding one more post about Alexa rankings. I was just reading FAQs at alexa website. And I recommend all of you to go through Alexa FAQs to know what alexa rank is along with ways to improve alexa rankings. Few things I want summarize:

1) Alexa rank is not just based on Traffic of alexa toolbar users: Yes that's true previously I thought Alexa rank is just based on traffic from the millions of user that have Alexa toolbar installed at their PCs. However its mentioned that alexa uses data obtained from other, diverse traffic data sources ( Now I wonder whats these diverse traffic sources are?).

2) Alexa rank is based on the 3 months aggregate traffic and is combined measure of page views and users ( Alexa toolbar and other diverse traffic sources).

3) Alexa rank for mirror site is counter together.

4) Definition and explanation of terms like Data Normalization, Movers & Shakers, Page Views, Alexa reach etc.

Also have a look and SEO rank details of The SEO Marketing
For more info on alexa ranking check:

Friday, September 18, 2009

SEO Anlaysis reports for clients

SEO analysis reports can be send to a client during different phases of a project. A SEO analysis report can be send at following durations:

1. SEO analysis report with your SEO proposal for a client
2. Pre SEO report when a project starts
3. SEO progress reports
3. Post SEO report on completion of project

All these report have benefits of there own and must be prepared with great care. Take the case of SEO report that can be send with the SEO proposal. Herein you can mention the points, changes that will help the client site. In this report you can also ask cleint about website SEO history like SEO strategy followed and things that worked for search engine optimization of the website along with things that didn't worked. Mentioning the top competitors in this report can also be beneficial as client can be satisfied about you being aware of his potential market, competitors etc.

Pre SEO reports normally should be short and simple. In pre SEO you can mention about current website status and changes that you will implement to fix any shortcomings etc.

SEO progress reports can contain traffic report, ranking reports etc.

Post SEO reports need to be detailed report containing each and every SEO success achieved. You can compare Pre SEO and POST SEO traffic, PR, rankings, alexa ranking etc.

That was about SEO reports, will publish about paid results and youtube video promotion future posts.

Wednesday, September 16, 2009

Selection of keywords

Keywords play an important role in the seo marketing campaign of a website be it organic search engine optimization or pay per click campaign. Until and unless you are using the right keywords you are wasting your efforts in organic SEO and both efforts and money in PPC campaigns. So keywords research or selection of keywords is very much important task of any search engine marketing campaign. Its not the search count of the keywords that will help you compile the list of keywords however there are certain more things that need to be taken care for shortlisting keywords i.e. keyword popularity, keyword ROI factor, keyword proximity etc. Also you should keep on changing your website keywords according your business requirements.

Once initial keyword research is done try to add other keywords around those keywords like synonyms, long trail keywords, singular or plural combination etc. Targets these keywords carefully in your page meta and title tags and in your ad copies. With the progress of your camapign you would be able to further shortlist converting keywords by analyzing your web stats.

Sunday, September 13, 2009

STPI awards - Woman Entrepreneur of the Year

Ms Anuja Lath Co founder and COO of Red Alkemi ( Previously known as Pugmarks, SEORank) was awared best Woman Entrepreneur of the Year for the year 2008-2009. I have been associated with redalkemi around 5 years back when I started my career as Link building executive over there.

Friday, September 11, 2009

Good Site for Submission

I am posting here few good sites to submit your websites. These websites grade your websites based on some formula and also shows your sites ranking on other popular sites like alexa, compete, quintcast etc. So adding link here is worth enough as you will get free back link from quality websites.

Here comes the list:
About Us
Shout your site
Domain Crawler

Sunday, September 06, 2009

SEO Basics Search Engine Optimization Made Easy

Search engine optimization (SEO) is the art and science of publishing and marketing information that ranks well for valuable keywords in search engines like Google, Yahoo! Search, and Microsoft Live Search. If you run into any new jargon while reading this Knol consider looking up their definitions using the Search Engine Marketing Glossary.
Search engines only show 10 results on the first page, and most searchers tend to click on the top few results. If you rank at the top business is good, but if you are on the second or third page you might only get 1% of the search traffic that the top ranked site gets.
The 2 most powerful aspects of search engine marketing are
  • users type what they want to find into search boxes, making search engines the most precisely targeted marketing medium in the history of the world
  • once you gain traction in the search results the incremental costs of gaining additional exposure are negligible when compared with the potential rewards, allowing individuals and small businesses to compete with (and perhaps eventually become) large corporations
While many people consider SEO to be complicated, I believe that SEO is nothing but an extension of traditional marketing. Search engine optimization consists of 9 main steps
  1. market research
  2. keyword research
  3. on page optimization
  4. site structure
  5. link building
  6. brand building
  7. viral marketing
  8. adjusting
  9. staying up to date

Read full knol at Google Knol

Wednesday, August 12, 2009


August has been a busy month so far and I am not sure I will be getting any time later this month for making any posts on any of my blogs. Anyhow I am planning the projects in such a way that I can get few hours free this weekend for posts at if not at all my blogs.


Thursday, July 23, 2009

Blogging and Social Media - Nice Cartoons


Just visited website, and I found it a ncie website full with lots of funny cartoons mainly related to SEO, social media, blogs etc. Posting few of them which I liked, you may check more at the website.

Link Popularity vs. PageRank vs. Yoda

Friday, July 03, 2009

Reason for traffic drops

Google official blog made an interesting post on the possible reasons fro drop in the traffic of a website. There were some interesting things mentioned which most search engine marketing experts may think be the cause for traffic dip.

First issue discussed is duplicate content, the post says unless the duplicate content is being used to manipulate search engine rankings its not be flagged as violation of google terms and webmaster guidelines. Using affiliate links be the reason for traffic drop was also completely denied.

However interesting post was made regarding the site publishing malicious software code, code injection and reported attack website message. If your website contain such malicious code then be prepared for a sudden and huge dip in your website traffic. But no need to worry you may grt rid of such situation easily by following instructions at google webmaster central

Saturday, June 06, 2009

Ways to Improve Alexa Rankings & Traffic

Adding one more post to the Alexa series, here I am posting tips to improve alexa rank and alexa traffic for a website. As explained earlier Alexa ranking is based on number of times a website is browsed by people having alexa toolbar installed at there computers. Here are few tips that can prove to be helpful in increasing your alexa rankings:

1. Install alexa toolbar at your office and hoe computers.
2. Add your website as default home page.
3. Add alexa rank widget to your website or blog. It helps for visits where alexa toolbar in not installed.
4. Ask friends, relatives etc to rate/review your site at Alexa.
5. Write content with main topics related to Search engine marketing or online marketing, webamsters tips etc. People in this field normally has Alexa toolbar installed and thus this will help get little benefit in alexa ranks.
6. Promote your website the more it will get browsed better alexa ranking will it achieve. Try to improve traffic from search engines and referral websites.

Let me know if you know some more techniques to improve alexa rankings.

Wednesday, June 03, 2009

Alexa ranking myth simplified

My previous posts were related to Alexa but not really were about what alexa ranking is all about. In the earlier post SEOv Blog @ Alexa I mentioned about my SEOv blogs ranking at Alexa and in the post Alexa widget not supportedI simply put the screen shot of Alexa graph. Here in this post i will share what alexa ranking is all about and how can webmasters improve there sites alexa rankings. is a website from that collect information about the websites and rank them according to the traffic of the websites. The major point here is that traffic is determined of the people who have installed alexa toolbar only so the ranking is only of the internet users who have installed Alexa toolbar in their web browser. However Alexa still remains one of the greatest parameter for the authority of any website, better the alexa ranking better is the site. Many organization still has Alexa rank as qualifying parameter for placing ads, buying links and or hiring the services you offer.

That was all about the importance on alexa rankings will post on how to improve alexa rankings later.

Sunday, May 24, 2009

Alexa widget not supported

Perhaps there is some error in the Alexa script or Blogger is not supporting it. Anywys you may have a look at screen shot of alexa trends for my blog.

Friday, May 22, 2009

SEOv Blog @ Alexa

I was just checkign backlinks of this blog and I found that a page from is shown in the backlinks. Now this made me really happy as i never bothered to check my blog Alexa rank as I think its very difficult to get a blog in fact free blog ranked in Alexa.

Exact alexa link appearing in backlinks. I am also planning to check the Alexa trends for my other blogs and of course please check the Alexa widget for live alexa trends of SEOV blog.

Image Search - Dilemma of optimizing images

Lots of SEO companies include image promotion in there SEO proposals and services list, but it seems that not each company actually cares about image search and also clients hardly ask or check if there site appears for any image search result pages. I strongly believe that you can get a good bunch of traffic from image search results. Reasons are lot and only one thing to support is that it won't harm you unless you want to protect your images and that an be easily done through robots file exclusion.

As I was thinking about image promotion I just searched in google images about google (See results). To my surprise there was no in the results. In fact you would be more surprised to know that google didn't appeared in first 10 pages for its own search on its own search engine.

Same was the case when search term Yahoo and MSN was used over google image search.

TO go further in this research I now tried to Yahoo image search. Yahoo also disappointed as same results n google, yahoo or MSN site was found in the image results for their own search terms.

Then I thought to skip search on MSN but a short coffee break gave me the energy to check msn image search also and finish this post at SEOV blog. Results were MSN were also the same. Luckily I get google images as referral. It don't show the keywords but I am happy my blogs and sites are appearing somewhere in image search results.

Wednesday, April 29, 2009

How to become a great SEO professional

SEO industry is not whats it was a couple of years back, with time SPAM has increased, freelancers and some SEO companies who put quality on a side for making tons of money from the clients. So its hard to make a reputation in the market as a real search engine optimization expert be it as an individual or a company. Below are fe points that can help you to become a great SEO professional:

1. Make out clear and goal oriented SEO strategy
2. Argue on facts and never mislead your cleints
3. Share your SEO experience with others in the industry
4. Do your homework and find out your areas on weakness
5. Try to learn from your SEO failures
6. Allocation should be done according to resources available
7. Be sxpert in keyword research
8. Learn the art of sustaiing the rankings
9. Value goals equally as of searhc engine rankings.

Sunday, March 22, 2009

Top wordpress plugins to improve SEO

Wordpress no doubt is one of the best blogging tool and is used widely by search engine optimisation professioals in there SEO marketing campaigns. Wordpress is used as free blogging tool to get backlinks but users also SEO professional install worpress at their own domains for improving saturation and for better indexing. Listed below are top wordpress plugins that can be used by SEO experts:

All in One SEO Pack - One of the most popular plugins ever for WordPress, this plugin does a bit of everything for you from helping choose the best post title and keywords, to helping you avoid duplicate content and more.

Automatic SEO Links - Automatic SEO Links allows you to choose a word or phrase for automatic linking, both internal and external, set anchor text, choose if it should be “nofollow” or not, and more. One of the best features of this plugin is that it will only do this for the first occurrence of a word in a post so you don’t have to worry about spamming your post with numerous links to the same thing.

Google XML Sitemaps - An essential tool in any blogger’s armory of SEO tools. While the name only mentions “GoogleGoogle reviews,” this plugin creates an XML-sitemap that can be read by Ask, MSN and Yahoo also.

HeadSpace2 - This plugin allows you to install all sorts of meta-data, add specific JavaScript and CSS to pages, suggests tags for your posts and a whole lot more.

Meta Robots WordPress plugin - An easy solution for adding robot metadata to any page you choose on your blog. You can use it to make your front page links into “nofollows,” prevent indexing of search pages, disable author and date-based archives, prevent indexing of your login page and numerous other features.

Nofollow Case by Case - This plugin allows you to strip the “nofollow” command from your comments, and then you can apply it to only the comments you don’t wish to support.

Platinum SEO Plugin - The Platinum SEO Plugin offers you such features as automatic 301 redirects for permalink changes, auto-generation of META tags, post slug optimization, help in avoiding duplicate content and a host of other features.

Redirection - For any number of reasons you sometimes need to move a page from one spot on your blog to another, but then you risk losing that page’s status in search results. Redirection helps you with your 301 redirects, captures a log of 404s so you can work on correcting them, sets up an RSS feed for errors and more.

Redirection - For any number of reasons you sometimes need to move a page from one spot on your blog to another, but then you risk losing that page’s status in search results. Redirection helps you with your 301 redirects, captures a log of 404s so you can work on correcting them, sets up an RSS feed for errors and more.

SEO Blogroll - Do you worry that the people you link to in your blogroll are feeding off of your PageRank? With SEO Blogroll you can make separate sections for various groupings of links, with an unlimited number in each, and all of them will receive the “nofollow” attribute.

SEO for Paged Comments - With the introduction of paged comments in WordPress 2.7, there was a potential problem with search engines thinking you had duplicate content as the post would appear on each page. This plugin aims to take care of this issue for you until the folks at WordPress change things up.

SEO friendly and HTML valid subheadings - Some themes for WordPress will confuse your sub-header tags based on the page they are to be displayed on, but this plugin will automatically reset them to make them more SEO friendly by moving them down one spot in the hierarchical tree. In other words, h2 becomes h3, h3 becomes h4 and so on.

SEO Friendly Images - Images can be a great source of traffic as people search for images of various subjects, and this plugin helps you with making sure that you have “alt” and “title” tags on all of your images so that the search engines can properly index them.

SEO No Duplicate WordPress Plugin - If you must have duplicate content on your site for whatever reason, SEO No Duplicate will allow you to state which version of the post search engines should index while ignoring the others.

SEO Post Link - The post slug is the blog title you see in a browser’s URL bar, and if it’s too long, search engines won’t take a liking to it. SEO Post Link comes with an already populated list of words to cut from a title when it turns into a URL to make your post addresses that much friendlier. You can set it so that it’s limited to a certain number of characters, cut short words, cut unnecessary words and more.

SEO Smart Links - Interlinking your blog can be the key to getting more people to read more of your posts, but it is time consuming and tedious to do it by hand. SEO Smart Links does this for you automatically when you tell it what words to link to what URLs, and it also allows you to set “nofollow” and “open in window” comands for the links.

SEO Tag Cloud Widget - Love ‘em or hate ‘em, a lot of people use tag clouds on their blogs. Since their inception they have been fairly unreadable by search engines, but with this plugin they will be converted to an SEO-friendly HTML markup that can be indexed.

SEO Title Tag - Your tags are an important part of your site for making sure that search engines know where to place your posts, and SEO Title Tag focuses exclusively on this. Unlike some other plugins, and WordPress itself, this extension will allow you to add tags to your pages, your main page and even any URL anywhere on your site.

Simple Tags - An extremely popular plugin that focuses on helping you choose the best tags for your posts by offering suggestions, auto-completion of tags as you type, an AJAX admin interface, mass tag editing and a whole lot more.

Sitemap Generator - This is a more customizable sitemap generator than most with options to support multi-level categories and pages, category/page exclusion, permalink support, choices on what to display, options to show number of comments and more. SEO Wordpress Plugin - This particular plugin will do most of the usual SEO work of optimizing titles and keywords, but it adds a unique twist as it is mainly directed at people who use WordPress as a CMS.

Tuesday, March 17, 2009

TOP 10 tools for SEO success

In today's post I will tell you 10 must have tools for every search engine optimisation professional and of course these tools are very much crucial for SEO success of any website.

Google Analytics
Google Webmaster Tools
SEOmoz's Page Strength Tool's SEO Analyzer
Mike's Marketing Tools
Summit Media's Spider Simulator
SelfSEO Page Speed Checker
Dead Links Checker

Sunday, March 15, 2009

Google Adsense Introducing interest based advertising

Google adsense will soon be publishing adsense ads based on users interest i.e. it will track users internet browsing interests based on a cookie that will be installed on users browser whenever it visits/clicks some adsense ads. As a result of this google has asked all of its adsense pubishers to reflect the same in privacy policy at publishers websites.

For more info visit:

Interest-based advertising
Google Advertising Cookie and Privacy Policies
Google Adsense blog

Thanks for visiting and have a nice day ahead .

Monday, January 26, 2009

SEO in 2009

Predicted how SEO is goin to be in 2009.

Google more matured and more recent PR and algorithm updates from google. Don't be surprised if you see monthly updates by google.

Little or no penalization: Pagerank penalties, link penalties etc are more hyped in the industry as i have hardly seen websites being penalized by search engines.

More emphasize on personalized search

More investment in SEO both organic and inorganic

Ranking is not dead but SEO will be more focused on conversion rather than mere rankings.

More SPAM as where there money online there's SPAM

Social media becoming more popular

The SEO Marketing Company

The SEO Marketing is a search engine marketing company that offers SEO & SEM services like link building, PPC, social media optimization, blog and article syndication and lot more. For more information visit: